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Fleet Support elevated B2B Marketing with B2B Vision Academy
Fleet Support joined SPOTONVISION’s B2B Vision Academy to strengthen client relationships through deeper buyer insights, enhanced customer journeys, and tailored ABM strategies. Hands-on workshops helped map key Moments of Truth and develop actionable plans, empowering their teams to create more meaningful B2B experiences.
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Cegeka builds a new go-to-market strategy
Discover how Cegeka developed a new go-to-market strategy with SPOTONVISION, using buyer insights to create targeted messaging and stand out in the competitive cloud solutions market.
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Yuki enhances strategy with buyer persona research
Find out how Yuki is gaining more insight into the top 100 accountancy firms thanks to buyer persona research.
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Customer activation through buyer personas at Credit Life
Discover how Credit Life boosts financial advisor engagement through targeted buyer persona research and effective B2B marketing campaigns. Learn from their success and apply these strategies to your organisation.
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AutoBinck and SPOTONVISION’s B2B Vision Academy
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Odido business case: From outbound to inbound and ABM
Odido wanted to gain market with the help of an inbound lead generation and lead nurture campaigns. So, moving away from the outbound campaigns and introducing inbound and automated campaigns. Odido also wanted to create a roadmap for its marketing automation. An important part of this is the integration of data sources.
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Case Study Verint Systems – Buyer Persona
Verint did a buyer persona project with SPOTONVISION to gain insights into the buyer journey across 5 European countries.
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How the ChannelEngine team upskilled with the B2B Marketing Academy
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Scaling 1:1 account-based marketing at Salesforce
Salesforce operates in a highly competitive industry. Standing out from the competition is crucial but not easy. Therefore, marketing and sales teams need to go the extra mile to create meaningful moments with a dash of WOW to grow and strengthen relationships with strategic customers while improving the overall customer experience.
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