{"id":50235,"date":"2026-11-03T19:57:03","date_gmt":"2026-11-03T18:57:03","guid":{"rendered":"https:\/\/www.spotonvision.com\/?page_id=50235"},"modified":"2026-11-09T10:57:20","modified_gmt":"2026-11-09T09:57:20","slug":"fast-signal-abm","status":"publish","type":"page","link":"https:\/\/www.spotonvision.com\/nl\/campagnes-activatie\/fast-signal-abm\/","title":{"rendered":"Fast Signal ABM"},"content":{"rendered":"    <style>\n\n                .dw_image_text_block_wrapper_16af1f4aac38b3 {\n            padding-top: 0;\n        }\n\n        \n                .dw_image_text_block_wrapper_16af1f4aac38b3 {\n            padding-bottom: 0;\n        }\n\n        \n\n    <\/style>\n\t    <div class=\"dw_image_text_block_wrapper_16af1f4aac38b3 dw_image_text_block_wrapper repeat\">\n        <style>\n            .dw_image_text_block_wrapper_16af1f4aac38b3 .dw_image_text_block_background_image::before {\n                background-color: rgb(227,223,255);\n            }\n\n            .dw_image_text_block_wrapper_16af1f4aac38b3.dw_image_text_block_wrapper {\n                background-color: #225ec1;\n             background-image: url(https:\/\/www.spotonvision.com\/wp-content\/uploads\/2023\/12\/dark_background_repeat_v4.png) !important;\n                        }\n\n            .dw_image_text_block_wrapper_16af1f4aac38b3 .dw_image_text_block_background_photo {\n                bottom: -44px;\n            }\n\n            @media only screen and (max-width: 1200px) {\n                .dw_image_text_block_wrapper_16af1f4aac38b3 .dw_image_text_block_background_photo {\n                    bottom: -44px;\n                }\n            }\n\n        <\/style>\n        <div class=\"container dw_image_text_block_container\">\n            <div class=\"dw_image_text_block_columns square\">\n                <div class=\"dw_image_text_block_background_image\">\n\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t                            <picture>\n\t\t\t\t\t\t\t                            <img decoding=\"async\" class=\"dw_image_text_block_background_photo overlap\" src=\"https:\/\/www.spotonvision.com\/wp-content\/uploads\/2025\/06\/Website-image-1-1.png\" alt=\"\" width=\"\" height=\"\"\/>\n                            <\/picture>\n\n                <\/div>\n                <div class=\"dw_image_text_block_column left\">\n                    <div class=\"dw_image_text_block_content cutline dw_font_firasans s16 medium\"><\/div>\n                    <div class=\"dw_image_text_block_content title\"><h1>Fast Signal ABM: focus op accounts waar nu kansen liggen<\/h1><\/div>\n                    <div class=\"dw_image_text_block_content description\"><p data-pm-slice=\"1 1 []\">Een snelle, gerichte start met account-based marketing en sales. Acht weken, \u00e9\u00e9n concrete toepassing.<\/p><\/div>\n                    <div class=\"dw_image_text_block_content buttons\">\n\t\t\t\t\t\t                            <a href=\"https:\/\/app.apollo.io\/#\/meet\/shimon\/30-min\" target=\"_blank\" class=\"btn_primary fixed dw_font_firasans s14 w500 h16\">Plan een gratis gesprek over Fast Signal ABM<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t                            <a href=\"https:\/\/www.spotonvision.com\/nl\/resources\/account-based-marketing-in-5-stappen\/\" target=\"_blank\" class=\"btn_secondary fixed white_text dw_font_firasans s14 w500 h16\">Download onze gratis ABM-gids<\/a>\n\t\t\t\t\t\t                    <\/div>\n                <\/div>\n\t\t\t\t            <\/div>\n        <\/div>\n    <\/div>\n\t\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n    <style>\n\n                .dw_text_media_block_wrapper_16af1f4aad625f {\n            padding-top: 0;\n        }\n\n        \n                .dw_text_media_block_wrapper_16af1f4aad625f {\n            padding-bottom: 0;\n        }\n\n        \n\n    <\/style>\n\t    <div class=\"dw_text_media_block_wrapper dw_text_media_block_wrapper_16af1f4aad625f  left\">\n                <div class=\"container\">\n            <div class=\"dw_text_media_block_row uneven\">\n                <div class=\"dw_text_media_block_column text\">\n                                            <div class=\"dw_text_media_block_title\">\n                            <h2 class=\"dw_font_montserrat s40 w700 h50\">Begin klein. Ontdek wat werkt. Schaal daarna op<\/h2>\n                        <\/div>\n                                                                <div class=\"dw_text_media_block_content\">Salesteams werken met lange lijsten target accounts, maar weten vaak niet waarom ze juist n\u00fa contact moeten opnemen. Ondertussen blijven accounts waar kansen ontstaan buiten beeld.\r\n\r\nFast Signal ABM brengt daar verandering in.\r\n\r\nWe volgen je accounts op relevante signalen, zoals wisselingen in het management, nieuwe vacatures, uitbreiding of veranderende wetgeving.\r\n\r\nE\u00e9n signaal zegt vaak weinig. Maar meerdere signalen samen kunnen wijzen op een commerci\u00eble kans.\r\n\r\nWij vertalen deze inzichten naar een korte, praktische briefing voor sales: waarom is dit account n\u00fa interessant, met wie kun je contact opnemen en wat kun je zeggen?\r\n\r\nSales geeft feedback op iedere briefing. Zo leren we welke signalen waardevol zijn en maken we de aanpak steeds gerichter.<\/div>\n                                                        <\/div>\n                <div class=\"dw_text_media_block_column media\">\n\n                                            <div class=\"dw_text_media_block_image\">\n                            <img decoding=\"async\" src=\"https:\/\/www.spotonvision.com\/wp-content\/uploads\/2026\/11\/example_account_brief_fast_signal_ABM-480x356.png\" alt=\"\" \/>\n                        <\/div>\n                    \n                    \n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n    \n\n\n<div class=\"wp-block-group\" style=\"padding-top:var(--wp--preset--spacing--30);padding-right:0;padding-bottom:var(--wp--preset--spacing--30);padding-left:0\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-container-core-group-is-layout-7cab802f wp-block-group-is-layout-constrained\"><style>.kb-row-layout-id50235_91462d-db > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id50235_91462d-db > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id50235_91462d-db > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);max-width:1210px;margin-left:auto;margin-right:auto;padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id50235_91462d-db > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id50235_91462d-db > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id50235_91462d-db > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id50235_91462d-db alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top kt-inner-column-height-full\">\n<style>.kadence-column50235_207316-79 > .kt-inside-inner-col{display:flex;}.kadence-column50235_207316-79 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column50235_207316-79 > .kt-inside-inner-col{flex-direction:column;justify-content:space-between;}.kadence-column50235_207316-79 > .kt-inside-inner-col > .aligncenter{width:100%;}.kt-row-column-wrap > .kadence-column50235_207316-79{align-self:center;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column50235_207316-79{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column50235_207316-79 > .kt-inside-inner-col{flex-direction:column;justify-content:space-between;}.kadence-column50235_207316-79 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column50235_207316-79{position:relative;}@media all and (max-width: 1024px){.kt-row-column-wrap > .kadence-column50235_207316-79{align-self:center;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column50235_207316-79{align-self:auto;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column50235_207316-79 > .kt-inside-inner-col{flex-direction:column;justify-content:space-between;}}@media all and (max-width: 1024px){.kadence-column50235_207316-79 > .kt-inside-inner-col{flex-direction:column;justify-content:space-between;}}@media all and (max-width: 767px){.kt-row-column-wrap > .kadence-column50235_207316-79{align-self:center;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column50235_207316-79{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column50235_207316-79 > .kt-inside-inner-col{flex-direction:column;justify-content:space-between;}.kadence-column50235_207316-79 > .kt-inside-inner-col{flex-direction:column;justify-content:space-between;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column50235_207316-79\"><div class=\"kt-inside-inner-col\">\n<h2 id=\"h-kies-waar-je-wilt-beginnen\" class=\"wp-block-heading\">Kies waar je wilt beginnen<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">We starten met \u00e9\u00e9n concrete toepassing, afhankelijk van jouw commerci\u00eble doelstellingen.<\/p>\n\n\n<style>.kb-row-layout-id50235_3174b4-87 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id50235_3174b4-87 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id50235_3174b4-87 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:minmax(0, calc(50% - ((var(--global-kb-gap-md, 2rem) * 1 )\/2)))minmax(0, calc(50% - ((var(--global-kb-gap-md, 2rem) * 1 )\/2)));}.kb-row-layout-id50235_3174b4-87 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id50235_3174b4-87 > .kt-row-column-wrap{grid-template-columns:repeat(2, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-id50235_3174b4-87 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id50235_3174b4-87 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top kt-inner-column-height-full\">\n<style>.kadence-column50235_2c5fb4-87 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column50235_2c5fb4-87 > .kt-inside-inner-col{flex-direction:column;}.kadence-column50235_2c5fb4-87 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column50235_2c5fb4-87 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column50235_2c5fb4-87{position:relative;}@media all and (max-width: 1024px){.kadence-column50235_2c5fb4-87 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column50235_2c5fb4-87 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column50235_2c5fb4-87\"><div class=\"kt-inside-inner-col\"><style>.kadence-column50235_559d1c-be > .kt-inside-inner-col{display:flex;}.kadence-column50235_559d1c-be > .kt-inside-inner-col{padding-top:20px;padding-right:20px;padding-bottom:20px;padding-left:20px;}.kadence-column50235_559d1c-be > .kt-inside-inner-col,.kadence-column50235_559d1c-be > .kt-inside-inner-col:before{border-top-left-radius:16px;border-top-right-radius:16px;border-bottom-right-radius:16px;border-bottom-left-radius:16px;}.kadence-column50235_559d1c-be > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column50235_559d1c-be > .kt-inside-inner-col{flex-direction:column;justify-content:space-between;}.kadence-column50235_559d1c-be > .kt-inside-inner-col > .aligncenter{width:100%;}.kt-row-column-wrap > .kadence-column50235_559d1c-be{align-self:center;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column50235_559d1c-be{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column50235_559d1c-be > .kt-inside-inner-col{flex-direction:column;justify-content:space-between;}.kadence-column50235_559d1c-be > .kt-inside-inner-col{background-color:#e3dfff;}.kadence-column50235_559d1c-be:hover > .kt-inside-inner-col{background-color:var(--kb-token--primitive--color--brand--button-hover);background-image:none;}.kadence-column50235_559d1c-be > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column50235_559d1c-be{position:relative;}@media all and (max-width: 1024px){.kt-row-column-wrap > .kadence-column50235_559d1c-be{align-self:center;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column50235_559d1c-be{align-self:auto;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column50235_559d1c-be > .kt-inside-inner-col{flex-direction:column;justify-content:space-between;}}@media all and (max-width: 1024px){.kadence-column50235_559d1c-be > .kt-inside-inner-col{flex-direction:column;justify-content:space-between;}}@media all and (max-width: 767px){.kt-row-column-wrap > .kadence-column50235_559d1c-be{align-self:center;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column50235_559d1c-be{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column50235_559d1c-be > .kt-inside-inner-col{flex-direction:column;justify-content:space-between;}.kadence-column50235_559d1c-be > .kt-inside-inner-col{flex-direction:column;justify-content:space-between;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column50235_559d1c-be\"><div class=\"kt-inside-inner-col\">\n<h3 id=\"h-signal-to-opportunity\" class=\"wp-block-heading has-palette-1-color has-text-color has-link-color wp-elements-1\" style=\"font-size:25px\">Signal to Opportunity <\/h3>\n\n\n\n<h3 id=\"h-ontdek-nieuwe-accounts-en-commerciele-kansen\" class=\"wp-block-heading has-text-color has-link-color has-medium-font-size wp-elements-2\" style=\"color:#0d3db0\">Ontdek nieuwe accounts en commerci\u00eble kansen<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>We volgen je target accounts op relevante koopsignalen<\/li>\n\n\n\n<li>Sales ontvangt een geprioriteerde accountlijst met per account een korte briefing<\/li>\n\n\n\n<li>Je kunt starten zonder eigen data. Later voegen we bijvoorbeeld website- en CRM-data toe om de inzichten verder te verfijnen<br><br><br><br><strong>Het resultaat<\/strong>: meer relevante salesgesprekken<br><br><\/li>\n<\/ul>\n<\/div><\/div>\n<\/div><\/div>\n\n\n<style>.kadence-column50235_d9be23-41 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column50235_d9be23-41 > .kt-inside-inner-col{flex-direction:column;}.kadence-column50235_d9be23-41 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column50235_d9be23-41 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column50235_d9be23-41{position:relative;}@media all and (max-width: 1024px){.kadence-column50235_d9be23-41 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column50235_d9be23-41 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column50235_d9be23-41\"><div class=\"kt-inside-inner-col\"><style>.kadence-column50235_1d9f79-63 > .kt-inside-inner-col{display:flex;}.kadence-column50235_1d9f79-63 > .kt-inside-inner-col{padding-top:20px;padding-right:20px;padding-bottom:20px;padding-left:20px;}.kadence-column50235_1d9f79-63 > .kt-inside-inner-col,.kadence-column50235_1d9f79-63 > .kt-inside-inner-col:before{border-top-left-radius:16px;border-top-right-radius:16px;border-bottom-right-radius:16px;border-bottom-left-radius:16px;}.kadence-column50235_1d9f79-63 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column50235_1d9f79-63 > .kt-inside-inner-col{flex-direction:column;justify-content:space-between;}.kadence-column50235_1d9f79-63 > .kt-inside-inner-col > .aligncenter{width:100%;}.kt-row-column-wrap > .kadence-column50235_1d9f79-63{align-self:center;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column50235_1d9f79-63{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column50235_1d9f79-63 > .kt-inside-inner-col{flex-direction:column;justify-content:space-between;}.kadence-column50235_1d9f79-63 > .kt-inside-inner-col{background-color:#e3dfff;}.kadence-column50235_1d9f79-63 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column50235_1d9f79-63{position:relative;}@media all and (max-width: 1024px){.kt-row-column-wrap > .kadence-column50235_1d9f79-63{align-self:center;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column50235_1d9f79-63{align-self:auto;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column50235_1d9f79-63 > .kt-inside-inner-col{flex-direction:column;justify-content:space-between;}}@media all and (max-width: 1024px){.kadence-column50235_1d9f79-63 > .kt-inside-inner-col{flex-direction:column;justify-content:space-between;}}@media all and (max-width: 767px){.kt-row-column-wrap > .kadence-column50235_1d9f79-63{align-self:center;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column50235_1d9f79-63{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column50235_1d9f79-63 > .kt-inside-inner-col{flex-direction:column;justify-content:space-between;}.kadence-column50235_1d9f79-63 > .kt-inside-inner-col{flex-direction:column;justify-content:space-between;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column50235_1d9f79-63\"><div class=\"kt-inside-inner-col\">\n<h3 id=\"h-signal-to-relationship\" class=\"wp-block-heading has-palette-1-color has-text-color has-link-color wp-elements-3\" style=\"font-size:25px\">Signal to Relationship<\/h3>\n\n\n\n<h3 id=\"h-versterk-en-vergroot-je-bestaande-klantrelaties\" class=\"wp-block-heading has-text-color has-link-color has-medium-font-size wp-elements-4\" style=\"color:#0d3db0\">Versterk en vergroot je bestaande klantrelaties<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>We volgen je belangrijkste klanten op signalen, zoals het vertrek van een belangrijke contactpersoon, een nieuwe beslisser of uitbreidingsplannen<\/li>\n\n\n\n<li>Accountmanagers ontvangen concrete inzichten en een advies voor de volgende stap<\/li>\n\n\n\n<li>Hiervoor gebruiken we je bestaande accountlijst en relatiegegevens<br><br><br><strong>Het resultaat:<\/strong> behoud van klanten en meer groeikansen binnen bestaande relaties<\/li>\n<\/ul>\n<\/div><\/div>\n<\/div><\/div>\n\n<\/div><\/div><\/div><\/div>\n\n<\/div><\/div><\/div><\/div>\n\n\n    <style>\n\n                .dw_text_media_block_wrapper_16af1f4aae4d5f {\n            padding-top: 60px;\n        }\n\n        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    <div class=\"dw_text_media_block_row uneven\">\n                <div class=\"dw_text_media_block_column text\">\n                                            <div class=\"dw_text_media_block_title\">\n                            <h2 class=\"dw_font_montserrat s40 w700 h50\">Voor wie is Fast Signal ABM?<\/h2>\n                        <\/div>\n                                                                <div class=\"dw_text_media_block_content\"><div>Fast Signal ABM is interessant voor B2B-organisaties die:\r\n<ul data-spread=\"false\">\r\n \t<li>Wel target accounts hebben, maar niet altijd een concrete aanleiding om contact op te nemen<\/li>\r\n \t<li>Sales willen helpen om de juiste accounts op het juiste moment te benaderen<\/li>\r\n \t<li>Liever een gerichte prioriteitenlijst hebben dan lange lijsten met leads<\/li>\r\n \t<li>Met account-based marketing willen starten, ook als hun data nog niet op orde is<\/li>\r\n \t<li>Eerst willen ontdekken wat signal-based ABM oplevert voordat ze verder investeren<\/li>\r\n<\/ul>\r\n<\/div>\r\n<div>\r\n<div><\/div>\r\n<\/div><\/div>\n                                                        <\/div>\n                <div class=\"dw_text_media_block_column media\">\n\n                                            <div class=\"dw_text_media_block_image\">\n                            <img decoding=\"async\" src=\"https:\/\/www.spotonvision.com\/wp-content\/uploads\/2025\/04\/Website-Rounded-Corner-Template-6-480x320.png\" alt=\"\" \/>\n                        <\/div>\n                    \n                    \n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n    \n\n<style>.kb-row-layout-id50235_e8ef50-14 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id50235_e8ef50-14 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id50235_e8ef50-14 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);max-width:1210px;margin-left:auto;margin-right:auto;grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id50235_e8ef50-14 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id50235_e8ef50-14 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id50235_e8ef50-14 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id50235_e8ef50-14 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column50235_a0cf34-c7 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column50235_a0cf34-c7 > .kt-inside-inner-col{flex-direction:column;}.kadence-column50235_a0cf34-c7 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column50235_a0cf34-c7 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column50235_a0cf34-c7{position:relative;}@media all and (max-width: 1024px){.kadence-column50235_a0cf34-c7 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column50235_a0cf34-c7 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column50235_a0cf34-c7\"><div class=\"kt-inside-inner-col\"><style>.kb-image50235_74cae3-ca .kb-image-has-overlay:after{opacity:0.3;}<\/style>\n<div class=\"wp-block-kadence-image kb-image50235_74cae3-ca\"><figure class=\"aligncenter size-spov_xl\"><img loading=\"lazy\" decoding=\"async\" width=\"1100\" height=\"398\" src=\"https:\/\/www.spotonvision.com\/wp-content\/uploads\/2026\/11\/Screenshot-2026-11-02-at-16.15.17-1100x398.png\" alt=\"\" class=\"kb-img wp-image-50127\" srcset=\"https:\/\/www.spotonvision.com\/wp-content\/uploads\/2026\/11\/Screenshot-2026-11-02-at-16.15.17-1100x398.png 1100w, https:\/\/www.spotonvision.com\/wp-content\/uploads\/2026\/11\/Screenshot-2026-11-02-at-16.15.17-300x109.png 300w, https:\/\/www.spotonvision.com\/wp-content\/uploads\/2026\/11\/Screenshot-2026-11-02-at-16.15.17-1024x371.png 1024w, https:\/\/www.spotonvision.com\/wp-content\/uploads\/2026\/11\/Screenshot-2026-11-02-at-16.15.17-768x278.png 768w, https:\/\/www.spotonvision.com\/wp-content\/uploads\/2026\/11\/Screenshot-2026-11-02-at-16.15.17-1536x556.png 1536w, https:\/\/www.spotonvision.com\/wp-content\/uploads\/2026\/11\/Screenshot-2026-11-02-at-16.15.17-2048x742.png 2048w, https:\/\/www.spotonvision.com\/wp-content\/uploads\/2026\/11\/Screenshot-2026-11-02-at-16.15.17-150x54.png 150w, https:\/\/www.spotonvision.com\/wp-content\/uploads\/2026\/11\/Screenshot-2026-11-02-at-16.15.17-480x174.png 480w, https:\/\/www.spotonvision.com\/wp-content\/uploads\/2026\/11\/Screenshot-2026-11-02-at-16.15.17-560x203.png 560w, https:\/\/www.spotonvision.com\/wp-content\/uploads\/2026\/11\/Screenshot-2026-11-02-at-16.15.17-667x242.png 667w, https:\/\/www.spotonvision.com\/wp-content\/uploads\/2026\/11\/Screenshot-2026-11-02-at-16.15.17-892x323.png 892w, https:\/\/www.spotonvision.com\/wp-content\/uploads\/2026\/11\/Screenshot-2026-11-02-at-16.15.17-1360x493.png 1360w, https:\/\/www.spotonvision.com\/wp-content\/uploads\/2026\/11\/Screenshot-2026-11-02-at-16.15.17-1920x695.png 1920w\" sizes=\"auto, (max-width: 1100px) 100vw, 1100px\" \/><\/figure><\/div>\n<\/div><\/div>\n\n<\/div><\/div>\n\n    <style>\n\n                .dw_text_media_block_wrapper_16af1f4aae7d00 {\n            padding-top: 60px;\n        }\n\n        @media only screen and (max-width: 991px) {\n            .dw_text_media_block_wrapper_16af1f4aae7d00 {\n                padding-top: 45px;\n            }\n        }\n\n        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class=\"dw_text_media_block_title\">\n                            <h2 class=\"dw_font_montserrat s40 w700 h50\">Wat levert de pilot je op?<\/h2>\n                        <\/div>\n                                                                <div class=\"dw_text_media_block_content\">Na acht weken heb je:\r\n<ul data-spread=\"false\">\r\n \t<li>Inzicht in welke signalen binnen jouw markt wijzen op commerci\u00eble kansen<\/li>\r\n \t<li>Een geprioriteerde accountlijst, inclusief een concrete aanleiding voor actie<\/li>\r\n \t<li>Feedback vanuit sales over welke signalen en benaderingen werken<\/li>\r\n \t<li>Inzicht in welke sales- en marketingacties de beste vervolgstappen zijn<\/li>\r\n \t<li>Een onderbouwde keuze: stoppen of verder opschalen<\/li>\r\n<\/ul>\r\nZo leg je de basis voor meer voorspelbare commerci\u00eble groei.\r\n<h2><\/h2><\/div>\n                                                        <\/div>\n                <div class=\"dw_text_media_block_column media\">\n\n                                            <div class=\"dw_text_media_block_image\">\n                            <img decoding=\"async\" src=\"https:\/\/www.spotonvision.com\/wp-content\/uploads\/2026\/11\/Eight-Weeks-Three-Steps_-Account-Brief-Infographic-480x240.png\" alt=\"\" \/>\n                        <\/div>\n                    \n                    \n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n    \n\n\n<div class=\"wp-block-group alignfull has-background\" style=\"background-color:#e3dfff\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"><style>.kadence-column50235_8b98e6-04{max-width:1210px;margin-left:auto;margin-right:auto;}.wp-block-kadence-column.kb-section-dir-horizontal:not(.kb-section-md-dir-vertical)>.kt-inside-inner-col>.kadence-column50235_8b98e6-04{-webkit-flex:0 1 1210px;flex:0 1 1210px;max-width:unset;margin-left:unset;margin-right:unset;}.kadence-column50235_8b98e6-04 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column50235_8b98e6-04 > .kt-inside-inner-col{flex-direction:column;}.kadence-column50235_8b98e6-04 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column50235_8b98e6-04 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column50235_8b98e6-04{position:relative;}@media all and (min-width: 1025px){.wp-block-kadence-column.kb-section-dir-horizontal>.kt-inside-inner-col>.kadence-column50235_8b98e6-04{-webkit-flex:0 1 1210px;flex:0 1 1210px;max-width:unset;margin-left:unset;margin-right:unset;}}@media all and (max-width: 1024px){.kadence-column50235_8b98e6-04 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.wp-block-kadence-column.kb-section-sm-dir-vertical:not(.kb-section-sm-dir-horizontal):not(.kb-section-sm-dir-specificity)>.kt-inside-inner-col>.kadence-column50235_8b98e6-04{max-width:1210px;-webkit-flex:1;flex:1;margin-left:auto;margin-right:auto;}.kadence-column50235_8b98e6-04 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column50235_8b98e6-04\"><div class=\"kt-inside-inner-col\">\n<h2 id=\"h-hoe-werkt-het-fast-signal-abm-pilotprogramma\" class=\"wp-block-heading has-background\" style=\"background-color:#e3dfff\">Hoe werkt het Fast Signal ABM-pilotprogramma?<\/h2>\n\n\n    <style>\n\n                .dw_icon_column_block_wrapper_16af1f4aae9eef {\n            padding-top: 0;\n        }\n\n        \n                .dw_icon_column_block_wrapper_16af1f4aae9eef {\n            padding-bottom: 60px;\n        }\n\n        @media only screen and (max-width: 991px) {\n            .dw_icon_column_block_wrapper_16af1f4aae9eef {\n                padding-bottom: 45px;\n            }\n        }\n\n        @media only screen and (max-width: 768px) {\n            .dw_icon_column_block_wrapper_16af1f4aae9eef {\n                padding-bottom: 30px;\n            }\n        }\n\n        \n\n    <\/style>\n\t    <div class=\"dw_icon_column_block_wrapper dw_icon_column_block_wrapper_16af1f4aae9eef\">\n        <div class=\"container dw_icon_column_block_container\">\n\t\t\t            <div class=\"dw_icon_column_block_row\">\n\t\t\t\t                    <div class=\"dw_icon_column_block_column\" style=\"max-width:33.333333333333%;\">\n\t\t\t\t\t\t                        <div class=\"dw_icon_column_block_column_icon\"><i class=\"icon icon-arrow\"><\/i><\/div>\n\t\t\t\t\t\t\t\t\t\t\t                        <div class=\"dw_icon_column_block_column_title dw_font_firasans s18 w500 h24\">Fase 1: Focus en set-up (week 1 en 2)<\/div>\n\t\t\t\t\t\t\t\t\t\t\t                        <div class=\"dw_icon_column_block_column_text\"><ul data-lfile-container=\"d1985dda-5a4c-40df-b66d-efdbd16877eb\" data-pm-slice=\"3 3 []\">\r\n \t<li>We bepalen samen de doelstellingen, de toepassing en het salesproces waarop we ons richten.<\/li>\r\n \t<li>We brengen je ideale klantprofiel (ICP) en target accounts in kaart.<\/li>\r\n \t<li>We analyseren tien recent gewonnen of verloren deals om relevante signalen te herkennen.<\/li>\r\n \t<li>We bepalen welke signalen we gaan volgen, hoe we accounts prioriteren en richten de monitoring in.<\/li>\r\n<\/ul><\/div>\n\t\t\t\t\t                        <\/div>                    <div class=\"dw_icon_column_block_column\" style=\"max-width:33.333333333333%;\">\n\t\t\t\t\t\t                        <div class=\"dw_icon_column_block_column_icon\"><i class=\"icon icon-arrow\"><\/i><\/div>\n\t\t\t\t\t\t\t\t\t\t\t                        <div class=\"dw_icon_column_block_column_title dw_font_firasans s18 w500 h24\">Fase 2: Live signalen (week 3 t\/m 7)<\/div>\n\t\t\t\t\t\t\t\t\t\t\t                        <div class=\"dw_icon_column_block_column_text\"><ul>\r\n \t<li>We monitoren je accounts met Clay en aanvullende databronnen.<\/li>\r\n \t<li>Onze specialisten beoordelen iedere briefing voordat deze naar sales gaat.<\/li>\r\n \t<li>Sales ontvangt een geprioriteerde accountlijst met praktische informatie: waarom nu, wie benader je en wat zeg je?<\/li>\r\n \t<li>We verzamelen feedback vanuit sales en gebruiken die om de signalen en prioritering verder aan te scherpen.<\/li>\r\n<\/ul><\/div>\n\t\t\t\t\t                        <\/div>                    <div class=\"dw_icon_column_block_column\" style=\"max-width:33.333333333333%;\">\n\t\t\t\t\t\t                        <div class=\"dw_icon_column_block_column_icon\"><i class=\"icon icon-arrow\"><\/i><\/div>\n\t\t\t\t\t\t\t\t\t\t\t                        <div class=\"dw_icon_column_block_column_title dw_font_firasans s18 w500 h24\">Fase 3: Insight en next steps (week 8)<\/div>\n\t\t\t\t\t\t\t\t\t\t\t                        <div class=\"dw_icon_column_block_column_text\"><ul>\r\n \t<li>We evalueren wat sales met de inzichten en briefings heeft gedaan.<\/li>\r\n \t<li>We bekijken welke signalen daadwerkelijk tot gesprekken hebben geleid.<\/li>\r\n \t<li>We adviseren over passende vervolgacties voor sales en marketing.<\/li>\r\n \t<li>Samen bepalen we de volgende stap: stoppen, maandelijks doorgaan of opschalen.<\/li>\r\n<\/ul><\/div>\n\t\t\t\t\t                        <\/div>\t\t\t\t            <\/div>\n        <\/div>\n    <\/div>\n\t<\/div><\/div>\n<\/div><\/div>\n\n\n    <style>\n\n                .dw_text_media_block_wrapper_16af1f4aaed05c {\n            padding-top: 60px;\n        }\n\n        @media only screen and (max-width: 991px) {\n            .dw_text_media_block_wrapper_16af1f4aaed05c {\n                padding-top: 45px;\n            }\n        }\n\n        @media only screen and (max-width: 768px) {\n            .dw_text_media_block_wrapper_16af1f4aaed05c {\n                padding-top: 30px;\n            }\n        }\n\n        \n                .dw_text_media_block_wrapper_16af1f4aaed05c {\n            padding-bottom: 60px;\n        }\n\n        @media only screen and (max-width: 991px) {\n            .dw_text_media_block_wrapper_16af1f4aaed05c {\n                padding-bottom: 45px;\n            }\n        }\n\n        @media only screen and (max-width: 768px) {\n            .dw_text_media_block_wrapper_16af1f4aaed05c {\n                padding-bottom: 30px;\n            }\n        }\n\n        \n\n    <\/style>\n\t    <div class=\"dw_text_media_block_wrapper dw_text_media_block_wrapper_16af1f4aaed05c  left\">\n                <div class=\"container\">\n            <div class=\"dw_text_media_block_row uneven\">\n                <div class=\"dw_text_media_block_column text\">\n                                            <div class=\"dw_text_media_block_title\">\n                            <h2 class=\"dw_font_montserrat s40 w700 h50\">Wat hebben we van jouw team nodig?<\/h2>\n                        <\/div>\n                                                                <div class=\"dw_text_media_block_content\">Fast Signal ABM werkt het beste als sales actief betrokken is. Daarom vragen we:\r\n<ul data-spread=\"false\">\r\n \t<li>E\u00e9n vast aanspreekpunt binnen sales<\/li>\r\n \t<li>E\u00e9n salesproces waarop we ons in eerste instantie richten<\/li>\r\n \t<li>Korte feedback vanuit sales op iedere briefing: relevant of niet relevant<\/li>\r\n<\/ul><\/div>\n                                                        <\/div>\n                <div class=\"dw_text_media_block_column media\">\n\n                                            <div class=\"dw_text_media_block_image\">\n                            <img decoding=\"async\" src=\"https:\/\/www.spotonvision.com\/wp-content\/uploads\/2024\/01\/Campaigns-test-3-480x310.jpg\" alt=\"\" \/>\n                        <\/div>\n                    \n                    \n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n    \n\n    <style>\n\n                .dw_cta_section_block_wrapper_16af1f4aaee455 {\n            padding-top: 60px;\n        }\n\n        @media only screen and (max-width: 991px) {\n            .dw_cta_section_block_wrapper_16af1f4aaee455 {\n                padding-top: 45px;\n            }\n        }\n\n        @media only screen and (max-width: 768px) {\n            .dw_cta_section_block_wrapper_16af1f4aaee455 {\n                padding-top: 30px;\n            }\n        }\n\n        \n                .dw_cta_section_block_wrapper_16af1f4aaee455 {\n            padding-bottom: 60px;\n        }\n\n        @media only screen and (max-width: 991px) {\n            .dw_cta_section_block_wrapper_16af1f4aaee455 {\n                padding-bottom: 45px;\n            }\n        }\n\n        @media only screen and (max-width: 768px) {\n            .dw_cta_section_block_wrapper_16af1f4aaee455 {\n                padding-bottom: 30px;\n            }\n        }\n\n        \n\n    <\/style>\n\t<div class=\"dw_cta_section_block_wrapper_16af1f4aaee455 dw_cta_section_block_wrapper\">\n    <style>\n\n        .dw_cta_section_block_wrapper_16af1f4aaee455 .dw_cta_section_block_column.left {\n            max-width: 600px;\n        }\n\n                    .dw_cta_section_block_wrapper_16af1f4aaee455.dw_cta_section_block_wrapper { \n                background-color: rgb(34,94,193);\n                background-image: url(https:\/\/www.spotonvision.com\/wp-content\/uploads\/2023\/12\/light_background_repeat.png) !important; \n            }\n\n            .dw_cta_section_block_wrapper_16af1f4aaee455 .dw_cta_section_block_gradient {\n                background: rgb(34,94,193);\n                background: radial-gradient(circle, rgba(34,94,193,1) 40%, rgba(34,94,193,0) 100%) !important;\n            }\n            @media only screen and (max-width: 768px) {\n                .dw_cta_section_block_wrapper_16af1f4aaee455 .dw_cta_section_block_gradient {\n                    background: rgb(34,94,193);\n                    background: radial-gradient(circle, rgba(34,94,193,1) 60%, rgba(34,94,193,0) 100%) !important;\n                }\n            }\n        \n        \n    <\/style>\n    <div class=\"dw_cta_section_block_gradient\"><\/div>\n    <div class=\"container dw_cta_section_block_container\">\n        <div class=\"dw_cta_section_block_columns\">\n            \n            <div class=\"dw_cta_section_block_column left\">\n                <div class=\"dw_cta_section_block_content cutline dw_font_firasans s16 w400 h26\"> <\/div>\n                <div class=\"dw_cta_section_block_content title\"><h2>Start met het Fast Signal ABM pilot programme<\/h2><\/div>\n                <div class=\"dw_cta_section_block_content description dw_font_firasans s16 w300 h26\"><p data-pm-slice=\"1 1 []\">Richt je sales- en marketingactiviteiten op accounts waar n\u00fa kansen liggen. Begin met \u00e9\u00e9n concrete toepassing en ontdek binnen acht weken wat werkt.<\/p><\/div>\n                <div class=\"dw_cta_section_block_content buttons\">\n                                            <a href=\"https:\/\/app.apollo.io\/#\/meet\/shimon\/30-min\" target=\"\" class=\"btn_primary fixed dw_font_firasans s14 w500 h16\">Plan een gratis gesprek over Fast Signal ABM<\/a>\n                                                                <a href=\"https:\/\/www.spotonvision.com\/nl\/resources\/account-based-marketing-in-5-stappen\/\" target=\"_blank\" class=\"btn_secondary fixed white_text dw_font_firasans s14 w500 h16\">Download een gratis ABM-gids<\/a>\n                                    <\/div>\n            <\/div>\n            <div class=\"dw_cta_section_block_column right\"><\/div>\n        <\/div>\n    <\/div>\n<\/div>\n\n\n\n    <style>\n\n                .dw_custom_content_block_wrapper_16af1f4aaf0ba6 {\n            padding-top: 60px;\n        }\n\n        @media only screen and (max-width: 991px) {\n            .dw_custom_content_block_wrapper_16af1f4aaf0ba6 {\n                padding-top: 45px;\n            }\n        }\n\n        @media only screen and (max-width: 768px) {\n            .dw_custom_content_block_wrapper_16af1f4aaf0ba6 {\n                padding-top: 30px;\n            }\n        }\n\n        \n                .dw_custom_content_block_wrapper_16af1f4aaf0ba6 {\n            padding-bottom: 0;\n        }\n\n        \n\n    <\/style>\n\t\n    <div class=\"dw_custom_content_block_wrapper dw_custom_content_block_wrapper_16af1f4aaf0ba6\">\n        <div class=\"container dw_custom_content_block_container\">\n            <div class=\"dw_custom_content_block_content\">\n\n\n                                                    <div class=\"dw_custom_content_block_title\"><h2>Our ABM track record<\/h2><\/div>\n                \n\n                <div class=\"dw_custom_content_block_row\">\n\n                    \n                            <!-- HTML -->\n                            <div class=\"dw_custom_content_block_column\" perm=\"https:\/\/www.spotonvision.com\/nl\/klanten\/klantverhaal-account-based-marketing-salesforce\/\">\n                                <div class=\"dw_custom_content_block_sub_column\">\n                                    <div class=\"dw_custom_content_block_accent\"><\/div>\n                                    <div class=\"dw_custom_content_block_image_wrapper\">\n                                        <div class=\"dw_custom_content_block_image_inner_wrapper\">\n                                            <img decoding=\"async\" src=\"https:\/\/www.spotonvision.com\/wp-content\/uploads\/2023\/11\/Salesforce.jpg\" alt=\"\" \/>\n                                        <\/div>\n                                        <div class=\"dw_custom_content_slide_image_triangles\">\n                                            <img decoding=\"async\" src=\"https:\/\/www.spotonvision.com\/wp-content\/themes\/spotonvision\/assets\/output\/images\/slide-hover-triagles.svg\" alt=\"\" \/>\n                                        <\/div>\n                                    <\/div>\n                                    <div class=\"dw_custom_content_block_content_wrapper\">\n                                        <div class=\"dw_custom_content_block_content_title dw_font_firasans s18 w500 h24\">Opschalen van 1-op-1 account-based marketingcampagnes \u2013 Salesforce 1:1 account-based marketing at Salesforce<\/div>\n                                        <div class=\"dw_custom_content_block_content_button\">\n                                            <a href=\"https:\/\/www.spotonvision.com\/nl\/klanten\/klantverhaal-account-based-marketing-salesforce\/\"><div class=\"btn_primary fixed\">Lees meer<\/div><\/a>\n                                        <\/div>\n                                    <\/div>\n                                <\/div>\n                            <\/div>\n\n                            \n                            <!-- HTML -->\n                            <div class=\"dw_custom_content_block_column\" perm=\"https:\/\/www.spotonvision.com\/nl\/klanten\/cyclomedia-abm-case-study-leadgeneratie\/\">\n                                <div class=\"dw_custom_content_block_sub_column\">\n                                    <div class=\"dw_custom_content_block_accent\"><\/div>\n                                    <div class=\"dw_custom_content_block_image_wrapper\">\n                                        <div class=\"dw_custom_content_block_image_inner_wrapper\">\n                                            <img decoding=\"async\" src=\"https:\/\/www.spotonvision.com\/wp-content\/uploads\/2021\/08\/Cyclomedia.jpg\" alt=\"\" \/>\n                                        <\/div>\n                                        <div class=\"dw_custom_content_slide_image_triangles\">\n                                            <img decoding=\"async\" src=\"https:\/\/www.spotonvision.com\/wp-content\/themes\/spotonvision\/assets\/output\/images\/slide-hover-triagles.svg\" alt=\"\" \/>\n                                        <\/div>\n                                    <\/div>\n                                    <div class=\"dw_custom_content_block_content_wrapper\">\n                                        <div class=\"dw_custom_content_block_content_title dw_font_firasans s18 w500 h24\">Hoe Cyclomedia leadgeneratie een boost geeft met account-based marketing<\/div>\n                                        <div class=\"dw_custom_content_block_content_button\">\n                                            <a href=\"https:\/\/www.spotonvision.com\/nl\/klanten\/cyclomedia-abm-case-study-leadgeneratie\/\"><div class=\"btn_primary fixed\">Lees meer<\/div><\/a>\n                                        <\/div>\n                                    <\/div>\n                                <\/div>\n                            <\/div>\n\n                            \n                            <!-- HTML -->\n                            <div class=\"dw_custom_content_block_column\" perm=\"https:\/\/www.spotonvision.com\/nl\/klanten\/klantverhaal-odido-van-outbound-naar-inbound\/\">\n                                <div class=\"dw_custom_content_block_sub_column\">\n                                    <div class=\"dw_custom_content_block_accent\"><\/div>\n                                    <div class=\"dw_custom_content_block_image_wrapper\">\n                                        <div class=\"dw_custom_content_block_image_inner_wrapper\">\n                                            <img decoding=\"async\" src=\"https:\/\/www.spotonvision.com\/wp-content\/uploads\/2023\/11\/Odido.jpg\" alt=\"\" \/>\n                                        <\/div>\n                                        <div class=\"dw_custom_content_slide_image_triangles\">\n                                            <img decoding=\"async\" src=\"https:\/\/www.spotonvision.com\/wp-content\/themes\/spotonvision\/assets\/output\/images\/slide-hover-triagles.svg\" alt=\"\" \/>\n                                        <\/div>\n                                    <\/div>\n                                    <div class=\"dw_custom_content_block_content_wrapper\">\n                                        <div class=\"dw_custom_content_block_content_title dw_font_firasans s18 w500 h24\">Klantcase Odido ABM: van outbound naar inbound campagnes en ABM<\/div>\n                                        <div class=\"dw_custom_content_block_content_button\">\n                                            <a href=\"https:\/\/www.spotonvision.com\/nl\/klanten\/klantverhaal-odido-van-outbound-naar-inbound\/\"><div class=\"btn_primary fixed\">Lees meer<\/div><\/a>\n                                        <\/div>\n                                    <\/div>\n                                <\/div>\n                            <\/div>\n\n                            \n                <\/div>\n\n            <\/div>\n        <\/div>\n    <\/div>\n\n    \n\n\n<div class=\"wp-block-group\" style=\"padding-top:var(--wp--preset--spacing--60);padding-bottom:var(--wp--preset--spacing--60)\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"><style>.kb-row-layout-id50235_506531-87 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id50235_506531-87 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id50235_506531-87 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);max-width:1210px;margin-left:auto;margin-right:auto;padding-top:var(--global-kb-spacing-xxs, 0.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id50235_506531-87 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id50235_506531-87 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id50235_506531-87 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id50235_506531-87 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column50235_a834b0-b9 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column50235_a834b0-b9 > .kt-inside-inner-col{flex-direction:column;}.kadence-column50235_a834b0-b9 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column50235_a834b0-b9 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column50235_a834b0-b9{position:relative;}@media all and (max-width: 1024px){.kadence-column50235_a834b0-b9 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column50235_a834b0-b9 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column50235_a834b0-b9\"><div class=\"kt-inside-inner-col\">\n<h2 id=\"h-veelgestelde-vragen-over-fast-signal-abm\" class=\"wp-block-heading\" style=\"padding-top:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50)\">Veelgestelde vragen over Fast Signal ABM<\/h2>\n\n\n\n<div class=\"schema-faq wp-block-yoast-faq-block\"><div class=\"schema-faq-section\" id=\"faq-question-1793623392264\"><strong class=\"schema-faq-question\">Wat is signal-based ABM?<\/strong> <p class=\"schema-faq-answer\">Signal-based ABM richt zich op accounts waar signalen wijzen op een actuele commerci\u00eble kans. Denk aan managementwisselingen, nieuwe vacatures, uitbreiding, veranderende wetgeving of websitebezoeken.<br>Door verschillende signalen te combineren, ontstaat een beter beeld van welke accounts op dit moment interessant zijn. Zo weet sales waar de prioriteit ligt.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1793623427965\"><strong class=\"schema-faq-question\">Hoelang duurt het pilotprogramma?<\/strong> <p class=\"schema-faq-answer\">Acht weken, van de eerste werksessie tot de eindevaluatie. Daarna bepaal je of je stopt, maandelijks doorgaat of de aanpak verder opschaalt.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1793623454015\"><strong class=\"schema-faq-question\"><strong>Heb ik eigen data nodig om te starten?<\/strong><\/strong> <p class=\"schema-faq-answer\">Niet als je nieuwe commerci\u00eble kansen wilt ontdekken. We kunnen beginnen met externe signalen, zoals vacatures, managementwisselingen en veranderingen in wetgeving.<br>Met eigen website-, CRM- en eventdata worden de inzichten nog relevanter. Voor het versterken van bestaande klantrelaties hebben we wel je accountlijst en relatiegegevens nodig.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1793623465465\"><strong class=\"schema-faq-question\"><strong>Werken jullie met Clay?<\/strong><\/strong> <p class=\"schema-faq-answer\">Ja. We gebruiken Clay om signalen te verzamelen en te verrijken met relevante informatie. Waar nodig combineren we dit met andere databronnen. SPOTONVISION is officieel partner van Clay.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1793623481866\"><strong class=\"schema-faq-question\">Wat is het verschil tussen Fast Signal ABM en het reguliere ABM-pilotprogramma?<\/strong> <p class=\"schema-faq-answer\">Ons reguliere ABM-pilotprogramma richt zich op het ontwikkelen en uitvoeren van een volledige account-based marketingaanpak in drie tot zes maanden.<br>Fast Signal ABM is een snellere eerste stap. In acht weken richten we ons op relevante signalen en \u00e9\u00e9n concrete toepassing.<br>Daarna kun je de aanpak uitbreiden of doorgroeien naar een volledig ABM-programma.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1793623493982\"><strong class=\"schema-faq-question\"><strong>Hoe gaan jullie om met onze data?<\/strong><\/strong> <p class=\"schema-faq-answer\">We werken met openbare bedrijfsgegevens en de accountinformatie die je met ons deelt.<\/p> <\/div> <\/div>\n<\/div><\/div>\n\n<\/div><\/div><\/div><\/div>\n\n\n    <style>\n\n                .dw_cta_section_block_wrapper_16af1f4ab0cc93 {\n            padding-top: 60px;\n        }\n\n        @media only screen and (max-width: 991px) {\n            .dw_cta_section_block_wrapper_16af1f4ab0cc93 {\n                padding-top: 45px;\n            }\n        }\n\n        @media only screen and (max-width: 768px) {\n            .dw_cta_section_block_wrapper_16af1f4ab0cc93 {\n                padding-top: 30px;\n            }\n        }\n\n        \n                .dw_cta_section_block_wrapper_16af1f4ab0cc93 {\n            padding-bottom: 60px;\n        }\n\n        @media only screen and (max-width: 991px) {\n            .dw_cta_section_block_wrapper_16af1f4ab0cc93 {\n                padding-bottom: 45px;\n            }\n        }\n\n        @media only screen and (max-width: 768px) {\n            .dw_cta_section_block_wrapper_16af1f4ab0cc93 {\n                padding-bottom: 30px;\n            }\n        }\n\n        \n\n    <\/style>\n\t<div class=\"dw_cta_section_block_wrapper_16af1f4ab0cc93 dw_cta_section_block_wrapper light\">\n    <style>\n\n        .dw_cta_section_block_wrapper_16af1f4ab0cc93 .dw_cta_section_block_column.left {\n            max-width: 1072px;\n        }\n\n                    .dw_cta_section_block_wrapper_16af1f4ab0cc93.dw_cta_section_block_wrapper { \n                background-color: rgb(108,212,255);\n                background-image: url(https:\/\/www.spotonvision.com\/wp-content\/uploads\/2023\/12\/light_background_repeat.png) !important; \n            }\n\n            .dw_cta_section_block_wrapper_16af1f4ab0cc93 .dw_cta_section_block_gradient {\n                background: rgb(108,212,255);\n                background: radial-gradient(circle, rgba(108,212,255,1) 40%, rgba(108,212,255,0) 100%) !important;\n            }\n            @media only screen and (max-width: 768px) {\n                .dw_cta_section_block_wrapper_16af1f4ab0cc93 .dw_cta_section_block_gradient {\n                    background: rgb(108,212,255);\n                    background: radial-gradient(circle, rgba(108,212,255,1) 60%, rgba(108,212,255,0) 100%) !important;\n                }\n            }\n        \n        \n    <\/style>\n    <div class=\"dw_cta_section_block_gradient\"><\/div>\n    <div class=\"container dw_cta_section_block_container\">\n        <div class=\"dw_cta_section_block_columns\">\n            \n            <div class=\"dw_cta_section_block_column left\">\n                <div class=\"dw_cta_section_block_content cutline dw_font_firasans s16 w400 h26\">Klaar om te beginnen?<\/div>\n                <div class=\"dw_cta_section_block_content title\"><h2>Weet je nog niet welke aanpak het beste bij jouw organisatie bpast?<\/h2><\/div>\n                <div class=\"dw_cta_section_block_content description dw_font_firasans s16 w300 h26\"><p data-pm-slice=\"1 1 []\">Daar denken we graag met je over mee. Plan een vrijblijvend gesprek van 30 minuten. We kijken samen naar je commerci\u00eble uitdagingen en adviseren welke aanpak op dit moment het meeste oplevert.<\/p><\/div>\n                <div class=\"dw_cta_section_block_content buttons\">\n                                            <a href=\"https:\/\/app.apollo.io\/#\/meet\/shimon\/30-min\" target=\"\" class=\"btn_primary fixed dw_font_firasans s14 w500 h16\">Plan een vrijblijvend gesprek in van 30 minuten<\/a>\n                                                        <\/div>\n            <\/div>\n            <div class=\"dw_cta_section_block_column right\"><\/div>\n        <\/div>\n    <\/div>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Kies waar je wilt beginnen We starten met \u00e9\u00e9n concrete toepassing, afhankelijk van jouw commerci\u00eble doelstellingen. Signal to Opportunity Ontdek nieuwe accounts en commerci\u00eble kansen Signal to Relationship Versterk en vergroot je bestaande klantrelaties Hoe werkt het Fast Signal ABM-pilotprogramma? Veelgestelde vragen over Fast Signal ABM<\/p>\n","protected":false},"author":30,"featured_media":528,"parent":622,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-50235","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.8 (Yoast SEO v28.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Fast Signal ABM - SPOTONVISION<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.spotonvision.com\/nl\/campagnes-activatie\/fast-signal-abm\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Fast Signal ABM\" \/>\n<meta property=\"og:description\" content=\"Kies waar je wilt beginnen We starten met \u00e9\u00e9n concrete toepassing, afhankelijk van jouw commerci\u00eble doelstellingen. Signal to Opportunity Ontdek nieuwe accounts en commerci\u00eble kansen Signal to Relationship Versterk en vergroot je bestaande klantrelaties Hoe werkt het Fast Signal ABM-pilotprogramma? 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