{"id":45277,"date":"2025-03-25T10:42:46","date_gmt":"2025-03-25T09:42:46","guid":{"rendered":"https:\/\/www.spotonvision.com\/?post_type=news&#038;p=45277"},"modified":"2025-03-25T10:43:46","modified_gmt":"2025-03-25T09:43:46","slug":"spotonvision-en-trendemon-bundelen-krachten","status":"publish","type":"news","link":"https:\/\/www.spotonvision.com\/nl\/nieuws\/spotonvision-en-trendemon-bundelen-krachten\/","title":{"rendered":"SPOTONVISION en Trendemon bundelen krachten voor gepersonaliseerde B2B-Marketing"},"content":{"rendered":"    <style>\n\n                .dw_single_header_block_wrapper_16aefdc0b239c5 {\n            padding-top: 0;\n        }\n\n        \n                .dw_single_header_block_wrapper_16aefdc0b239c5 {\n            padding-bottom: 0;\n        }\n\n        \n\n    <\/style>\n\t\n    \n    <div class=\"dw_single_header_block_wrapper_16aefdc0b239c5\">\n        <div class=\"dw_single_header_block_background\" style=\"background-color: #FFF8F7\">\n            <div class=\"container center dw_single_header_block_container\">\n                <div class=\"dw_single_header_block_columns\">\n                    <div class=\"dw_single_header_block_column left\">\n                        <div class=\"dw_single_header_block_breadcrumb\"><div class=\"breadcrumbs\"><\/div><\/div>\n                        <div class=\"dw_single_header_block_content title\"><h1>SPOTONVISION en Trendemon bundelen krachten voor gepersonaliseerde B2B-Marketing<\/h1><\/div>\n                                                                    <\/div>\n                                        <div class=\"dw_single_header_block_column right\">\n                        <div class=\"dw_single_header_block_image\">\n                            <img decoding=\"async\" src=\"https:\/\/www.spotonvision.com\/wp-content\/uploads\/2025\/03\/Trendemon-partnership.png\" alt=\"\" \/>\n                        <\/div>\n                    <\/div>\n                                                    <\/div>\n            <\/div>\n        <\/div>\n                <div class=\"container center dw_single_header_block_author\">\n            <a href=\"https:\/\/www.spotonvision.com\/nl\/author\/the-spotonvision-editorial-team\/\" class=\"dw_single_header_block_author_avatar\">\n                <img decoding=\"async\" src=\"https:\/\/secure.gravatar.com\/avatar\/7751fc11d611c03969e1e528e15d483a72ace948516c00c07210be80d547cfaf?s=96&#038;d=mm&#038;r=g\" alt=\"\"\/>\n            <\/a>\n            <a href=\"https:\/\/www.spotonvision.com\/nl\/author\/the-spotonvision-editorial-team\/\" class=\"dw_single_header_block_author_date dw_font_firasans s16 w500 h16\">\n                The SPOTONVISION editorial team &#8211; Published:&nbsp;March 25, 2025            <\/a>\n        <\/div>\n            <\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<h2 class=\"wp-block-heading\" id=\"h-toonaangevend-b2b-marketingbureau-en-softwareprovider-bundelen-krachten-voor-datagedreven-marketing-en-personalisatieoplossingen\"><strong>Toonaangevend B2B-marketingbureau en softwareprovider bundelen krachten voor datagedreven marketing- en personalisatieoplossingen.<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>AMSTERDAM &amp; ISRA\u00cbL, 25 maart 2025<\/strong> \u2013 <a href=\"https:\/\/www.spotonvision.com\/nl\/\">SPOTONVISION<\/a>, een vooruitstrevend B2B-marketingbureau uit Nederland, en <a href=\"https:\/\/trendemon.com\/\">Trendemon<\/a>, een innovatieve softwareprovider voor online personalisatie, starten een strategisch partnerschap. Samen helpen zij B2B-bedrijven met effectievere en gerichtere marketingcampagnes door geavanceerde personalisatietechnologie.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dankzij deze samenwerking combineren ze de expertise van SPOTONVISION in <a href=\"https:\/\/www.spotonvision.com\/nl\/campagnes-activatie\/account-based-marketing\/\">account-based marketing<\/a> (ABM) met Trendemon&#8217;s personalisatieplatform. Hierdoor kunnen bedrijven gerichte ABM-campagnes opzetten en belangrijke beslissers beter bereiken tijdens hun koopproces.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Marketingstrategie\u00ebn die werken<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&#8220;Generieke marketingstrategie\u00ebn werken niet meer in de B2B,&#8221; zegt Shimon Ben Ayoun, Managing Director bij SPOTONVISION. &#8220;Met Trendemon kunnen we onze klanten de strategie\u00ebn en tools bieden om \u00e9cht gepersonaliseerde ervaringen te cre\u00ebren, die hun doelgroep aanspreken en impactvolle resultaten opleveren.&#8221;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Avishai Sharon, CEO van Trendemon, voegt toe: &#8220;Wij zijn erg enthousiast over deze samenwerking. De strategische marketingkennis van SPOTONVISION sluit naadloos aan bij onze personalisatietechnologie. Samen helpen we bedrijven overstappen van traditionele segmentatie naar one-to-one-personalisatie, zodat ze beter inspelen op de behoeften van de moderne zakelijke koper.&#8221;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Trendemon sponsort het European ABM Forum<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Als onderdeel van de samenwerking sponsort Trendemon het <strong><a href=\"https:\/\/events.b2bmarketing.net\/euroabmforum\">European ABM Forum<\/a> <\/strong>op <strong>3 april 2025<\/strong> in Amsterdam. Dit event, georganiseerd door SPOTONVISION en B2B Marketing, brengt marketingprofessionals uit heel Europa samen. Ze verkennen de nieuwste trends, technologie\u00ebn en strategie\u00ebn in ABM.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tijdens het evenement spreken SPOTONVISION en Trendemon in een panel over hoe personalisatie ABM-strategie\u00ebn versterkt aan de hand van praktijkvoorbeelden en concrete tips.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Ontmoet ons op het European ABM Forum<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Wil je jouw ABM-strategie naar een hoger niveau tillen? Kom op 3 april 2025 naar het European ABM Forum in Amsterdam!&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Verdiep je kennis, breid je netwerk uit met toonaangevende experts en ontdek hoe personalisatie jouw ABM-strategie naar een hoger niveau tilt. <a href=\"https:\/\/events.b2bmarketing.net\/euroabmforum\/booktickets\">Koop nu je ticket en maak deel uit van de toekomst van B2B-marketing.\u00a0<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Over SPOTONVISION<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In 2006 inspireerde het gebrek aan een strategie-gedreven, ge\u00efntegreerde B2B-aanpak ons, Shimon Ben Ayoun en Ingrid Archer \u2013 twee marketeers aan de klantzijde \u2013 om onze banen op te zeggen. En zo lanceerden we SPOTONVISION, het eerste puur B2B-bureau van Nederland. Sindsdien hebben we een team opgebouwd dat de grenzen van B2B verlegt, in Europa en daarbuiten.\u202fWe helpen grote merken en ambitieuze scale-ups, die zijn uitgegroeid tot langdurige klanten. &nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Overstappen van ad-hoc tactieken naar langetermijnrelaties is de toekomst voor B2B.\u202f\u202fHet is B2B-tijd.\u202fTijd om kortetermijndenken te elimineren en ons te richten op langetermijngroei.\u202fTijd om afscheid te nemen van silo\u2019s en samen te werken met sales en marketing als route naar succes.\u202fTijd om te vergeten dat B2B alleen om logisch denken draait en meer creativiteit in te zetten die emoties aanspreekt.\u202fWij zijn SPOTONVISION en wij brengen B2B verder. &nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Met de lancering van het B2B Marketing Forum en de B2B Marketing Awards in 2010 heeft SPOTONVISION een extra dimensie toegevoegd aan de B2B-community in Europa.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Over Trendemon<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Trendemon biedt een geavanceerd website-optimalisatieplatform waarmee B2B-organisaties hun prospects en klanten gepersonaliseerde content en ervaringen kunnen aanbieden. Met AI-gestuurde analyses en diepgaande doelgroepinzichten helpt Trendemon marketeers om beter in te spelen op de unieke behoeften van hun doelgroep, wat leidt tot hogere engagement- en conversieratio&#8217;s.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Perscontacten<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>SPOTONVISION Media Relations<\/strong>&nbsp;<br>E-mail: grecia@spotonvision.com&nbsp;<br>Telefoon: +31 621511089&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Trendemon Media Relations<\/strong>&nbsp;<br>E-mail: avishai@trendemon.com&nbsp;<br>Telefoon: +972 544802565&nbsp;<\/p>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<p class=\"wp-block-paragraph\"><a id=\"_msocom_1\"><\/a><\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>B2B-marketingbureau SPOTONVISION werkt samen met personalisatieplatform Trendemon om datagedreven account-based marketingcampagnes te realiseren. Gezamenlijk helpen zij B2B-organisaties om beslissers te bereiken met gepersonaliseerde ervaringen gedurende de hele buyer journey.<\/p>\n","protected":false},"author":13,"featured_media":45280,"template":"","news_category":[],"class_list":["post-45277","news","type-news","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.8 (Yoast SEO v28.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>European ABM Forum 2025 | SPOTONVISION<\/title>\n<meta name=\"description\" content=\"Sluit je aan bij Europa&#039;s top B2B-leiders tijdens het European ABM Forum op 3 april 2025 in Amsterdam. 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