2015 has flown by and with 2016 fast approaching, it’s time for a short reflection. 2015 has been a great year; a year in which we have been able to help many organizations optimize their marketing projects.
To many of our customers we delivered buyer personas, content marketing workshops, implemented demand generation campaigns, developed lead management projects and we created dozens of marketing performance dashboards.
One of the highlights of 2015 was definitely the launch of ‘Expeditie Marketing: Customer Centricity in Finance’. A survey we conducted in collaboration with Canon.
Of course, our B2B Marketing Forum also belongs to the highlights of 2015. In the meantime we are already busy preparing for the B2B Marketing Forum 2016. On March 17, 2016, we will explore ‘The Great Journey to Customer Growth’. Joseph Jaffe is this year’s keynote speaker. He’ll explain why customer retention is the best acquisition approach. Can’t wait? His best seller “Flip the Funnel: How to Use existing customers to gain new ones” is a must read for every marketing professional!
spotONvision has grown significantly this year. We have expanded our team of dedicated professionals, from project managers and technical consultants to campaign specialists.
2016 promises to be another great year. We’d like to thank all our customers, ambassadors and partners for your trust and we look forward to seeing you all in 2016!