Dana Connor B2B Marketing course
“A great B2B Academy course, good communication, and a good mix between hands-on and strategy".
“A great B2B Academy course, good communication, and a good mix between hands-on and strategy".
Dana Connor
VP of Marketing

The course – B2B Marketing Foundation 

The course, spanning six weeks with live interactive training sessions, covers the latest trends and best practices in B2B Marketing, including buyer personas, buyer journeys, content mapping, and campaign planning. Each week the selected group of marketers explored one topic, with a hands-on, practical approach,  leading to a final clinic where the group create their own campaign and receive feedback from the trainers. 

The result – a more B2B marketing-ready team 

After completing the B2B Marketing Foundation course, Dana’s team felt more prepared to tackle their daily challenges. One participant said,

“The content mapping method and the offered campaign frameworks were very useful; we could start using it right away.”

ChannelEngine’s VP of Marketing was impressed with the collaboration: “A great B2B Academy course, good communication, and a good mix between hands-on and strategy”. The ChannelEngine participants gained new ideas for their campaigns and now have the templates to implement them. Plus, new knowledge to bring to the whole Marketing team. 

Upskilling your marketing team is essential for success in B2B, and the B2B Vision Academy can help you achieve it! Join Dana and other satisfied customers, and see how you can take your team’s skills to the next level. 

 

Accelerate the growth of you team with the B2B Vision Academy

Unlock the full B2B potential of your team. Take your team’s knowledge and B2B marketing activities to the next level. Download our brochure now to get the overview, prices and benefits of the B2B Vision Academy!

Download brochure